Klaviyo

AI-powered email marketing tool

Klaviyo unifies AI-powered email marketing and SMS to drive growth, retention, and measurable results.

Best for: Your business, can help you create lasting customer relationships

Last verified: 2026-02-17

Visit KlaviyoSee alternatives Pricing

⚡ API🌐 Web

FreemiumEmail Marketing

Overview

Klaviyo unifies your data, channels, and agents in one AI-first platform—text, WhatsApp, email marketing, and more—driving growth with every interaction. K:AI Marketing Agent analyzes your site, learns your brand, and creates content in minutes. K:AI Customer Agent serves customers 24/7: answers, resolutions, product suggestions, and more.

Key features

Klaviyo offers multi-format output support
AI-powered automation and intelligence in Klaviyo
Intuitive user interface
API access for custom integrations
Klaviyo provides a developer API for custom integrations
Free tier available to get started with Klaviyo

Klaviyo pricing

Plan	Price	Billing
Free	$0	monthly
Essential	$0	monthly

Prices last verified on 2026-02-17. Visit the official site for current pricing.

What you can do with Klaviyo

✓Use Klaviyo to automate routine tasks
✓Improve workflow efficiency
✓Use Klaviyo to generate content and insights
✓Integrate Klaviyo via API into existing workflows
✓Get started free and upgrade as your needs grow

Pros and cons

Pros

Klaviyo easy to get started with
Saves time on routine tasks
Klaviyo offers a free plan to get started
Well-suited for your business, can help you create lasting customer relationships

Cons

AI outputs may need human review
May require a paid plan for full features

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Frequently asked questions

What is Klaviyo?

Klaviyo is klaviyo unifies AI-powered email marketing and SMS to drive growth, retention, and measurable results. It falls under the Email Marketing category of AI tools.

Is Klaviyo free to use?

Yes, Klaviyo offers a free plan with limited features. Paid plans unlock additional capabilities and higher usage limits.

How much does Klaviyo cost?

Klaviyo offers the following plans: Free: $0 (monthly), Essential: $0 (monthly). Prices may change, so visit the official website for the most current pricing.

What are the best Klaviyo alternatives?

There are several alternatives to Klaviyo in the Email Marketing space. Check our Klaviyo alternatives page for a detailed comparison of similar tools with features, pricing, and user reviews.

What is Klaviyo best for?

Klaviyo is best for your business, can help you create lasting customer relationships. It excels in the Email Marketing category.

What platforms does Klaviyo support?

Klaviyo is available on API, Web. This makes it accessible across different devices and workflows.

Sources & Verification

Last verified: 2026-02-17